| As an eCommerce business, Black Friday and Cyber Monday are two of the most important days to grow your business. With Black Friday just a couple months away, it's time to start preparing. The more you prepare now… the more likely you'll have better results. Lots of eCommerce stores plan to push Black Friday and Cyber Monday sales with Facebook Ads. And to help you drive sales during the holiday period, we analyzed data from last year's BIGGEST Facebook Ads winners. We looked at $6.85 million in Facebook ads to see what works and what doesn't. Today, we're sharing the insights with you: - When to start your Black Friday and Cyber Monday advertising for maximum effectiveness (hint: don't start on Black Friday)
- How to increase average order value with a special "Black Friday Bundle"
- Strategies to optimize ad spend across the entire sale — so you don't blow your budget in the first hour
Click here to learn how to run better ads for Black Friday and Cyber Monday. Enjoy, Andrew Faris VP of Growth, Common Thread Collective P.S. After managing Black Friday ads for a bunch of years now, I was genuinely surprised by Key #4. | 
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