How to use Facebook Messenger in your eCommerce business

How to use Facebook Messenger in your eCommerce business In today's non-stop digital world, we don't want to wait. The days of "we'll get back to you in 1-2 business days" are dwindling. As an eCommerce store, time is especially important. If you're not engaging your prospects, you're losing sales. And one of the best ways to engage? Immediate problem-solving conversations.  Facebook Messenger is one of the easiest ways to help your prospects.  Today, our friends at Recart are sharing the BEST Facebook Messenger strategies: Step-by-step advice on how to use Messenger for your eCommerce business The two best methods for combining Messenger and Facebook Ads How to automate responses to prospects and customers — so you spend less time doing customer service If you want higher opens and click rates, happier customers, and more sales... Click here for everything Recart learned by helping eCommerce stores make $110 million with Messenger. Enjoy, The Sumos Learn How to Use Messenger for Your Business © 2018 SUMO | 1645 E 6th Street, Suite 125, Austin 78702 | Unsubscribe

Want to get 6 hours back every week?

Want to get 6 hours back every week? "I've been busy." "There's not enough time in the day." "I'm behind on my to-dos." How many times have you heard these phrases — and similar — recently? Being an entrepreneur, business owner, or high-functioning employee is time-consuming and difficult. It really can feel like there aren't enough hours! This is where marketing automation can help. You don't need to be a computer scientist or technical wizard to use automation. Even if you know nothing about technology, you can use automation to save time. Today, we're going to help you save 6+ hours per week by sharing... eCommerce marketing tools and systems Email marketing how-tos Social media marketing tips and strategies Want to save 6+ hours a week? Click here to check out our guide to automating your business. Just do it, Bill "Automate Your Life" Widmer Use Automation to Get Back 6+ Hours per Week © 2018 SUMO | 1645 E 6th Street, Suite 125, Austin 78702 | Unsubscribe

What's the perfect business model?

What's the perfect business model? Building an eCommerce business on top of a bad business model is like building a house on a leaky foundation. It's easy to get excited, and jump right into launching a website or selling products… But that's not setting yourself up for long-term success. Starting with a strong business model is the MOST important first step. In today's guide, we'll walk you through the different types of eCommerce business models — and show you real-world examples of successes. Want to know the pros and cons of eCommerce business types? The best ways to fill your inventory?  Real examples of real businesses making real money? Well, we've got answers. Check out our eCommerce business model guide now. Enjoy, Ash "Business Model" Read Content Sumo Learn How to Create a Lasting Business Model © 2018 SUMO | 1645 E 6th Street, Suite 125, Austin 78702 | Unsubscribe

The 4-part funnel to increase your eCommerce revenue

The 4-part funnel to increase your eCommerce revenue Effective marketing funnels are the key to increasing sales. Using an effective funnel, you can turn prospects into customers — for example, many eCommerce business owners know the basic marketing funnel... Facebook or Google ad to landing page to purchase. But it's 2018 and marketing funnels are FAR more complex than ever before. Recent research even shows it can take as many as 15 or 20 "touches" before people finally buy! To help you update your marketing funnel for 2018, we created the eCommerce marketing funnel guide. In this new guide, you'll learn: The 4 steps to building an effective marketing funnel Why it's important to treat a prospect differently at the "awareness stage" vs. "interest stage" A real-life example of a marketing funnel you can copy Click here to read our marketing funnel guide. Just do it, Bill "Funneling Our Best Advice to You" Widmer Learn How to Create a Better Marketing Funnel © 2018 SUMO | 1645 E 6th Street, Suite 125, Austin 78702 | Unsubscribe

What we learned spending $6,850,000 on Black Friday ads

What we learned spending $6,850,000 on Black Friday ads As an eCommerce business, Black Friday and Cyber Monday are two of the most important days to grow your business. With Black Friday just a couple months away, it's time to start preparing. The more you prepare now… the more likely you'll have better results. Lots of eCommerce stores plan to push Black Friday and Cyber Monday sales with Facebook Ads. And to help you drive sales during the holiday period, we analyzed data from last year's BIGGEST Facebook Ads winners. We looked at $6.85 million in Facebook ads to see what works and what doesn't. Today, we're sharing the insights with you: When to start your Black Friday and Cyber Monday advertising for maximum effectiveness (hint: don't start on Black Friday) How to increase average order value with a special "Black Friday Bundle" Strategies to optimize ad spend across the entire sale — so you don't blow your budget in the first hour Click here to learn how to run better ads for Black Friday and Cyber Monday. Enjoy, Andrew Faris VP of Growth, Common Thread Collective P.S. After managing Black Friday ads for a bunch of years now, I was genuinely surprised by Key #4. Show Me How to Run Profitable Black Friday and Cyber Monday Ads © 2018 SUMO | 1645 E 6th Street, Suite 125, Austin 78702 | Unsubscribe