Sumo Growth Study #3: Why is Slack so successful? |
| You probably already know why Slack is so successful, right? Viral word-of-mouth referral marketing... we all know the story. #boring But do you know about... - The smart "curiosity-gap" they used in a 60 second YouTube video to get over 15,000,000 views
- The 3-step integration page SEO technique they mastered to get top page Google rankings, or
- The reverse pricing model they use to jack-up their trial to paid conversion rate to 30%
What about how they leveraged Twitter to quickly get the first 100,000 followers on their Medium publication? If you want to see all the "juicy" Slack growth details, then you should make some time to read this Slack growth study I wrote: Read the article now. Enjoy! Chris “Slack fanboy” Von Wilpert PS- Don’t tell the Slack founder about this “Animals!” video I found of his. |
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