5 years ago, I’m at the Import/Export Fair in Guangzhou, China with my buddy Doug who’s starting a clothing brand. I ask him, “How are you going to sell your clothing products?” He says: "There’s this software called Shopify that hosts your whole website, you upload your products to it and it takes all the payments for you." I thought to myself, “That sounds like some cool software.” Fast forward 5 years and Shopify is now an ecommerce behemoth generating $389,300,000 in revenue, with: - 377,500 paying customers.
- 100.5 million Shopify store buyers.
- $15.4 billion in product sold.
Being a curious marketer, I wanted to see how Shopify did it. So I reverse engineered EXACTLY what Shopify did… from their “sticky” free trial offer to their 15 minute “Just-In-Time” evergreen webinars. Check here to learn how Shopify grew. Get dat money, Chris “The Growth Giant” Von Wilpert PS - Did you see what Tobias Lütke said in Tip #2? |
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