| Which headline sounds better to you? A) 6 Psychology Tips to Help You Improve Your Social Media Engagement Rates B) 6 Psychology Hacks That Immediately Increase Your Social Media Engagement Rates For most of us, the clear winner is B. After all, who wouldn’t want to get their hands on hacks that immediately increase engagement rates? But there’s a logical reason why headline B works better: it has 3 power words (hacks, immediately, and increase) in it. Words like these invoke emotion and curiosity in readers. And when this happens, they can’t help but take action. As a result, when you add power words to things like your headlines, product names, popups, landing pages, and more, you’ll naturally increase sales, signups, and conversions. To help you do just that, Sarah’s compiled a list of 390+ power words in this week’s guide. She also shows you some insanely good examples so you’ll know just how to use your newly found power words. Click here to read the guide. As a bonus, you’ll find an extra resource within the guide that organizes these power words –– plus 40+ more you won’t find in the guide––by category so you can quickly find the right ones for your brand. To finding the power of words, Devan Ciccarelli | 
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