Thursday, 11 May 2017

New Updates: All about that optimization

Here's what's new in Sumo Sumo VIEW IN BROWSER

New Updates: All about that optimization

Here's what's new in Sumo

Hey Sumos! Sean here, and this update brings a lot of small optimizations that make a big impact on your productivity in Sumo.

Let’s dig in:

Update #1: Location Matters

In Facebook Ads, you can target people by countries, states and cities. Same goes for Google Adwords. And Twitter Ads. And basically any other targeting platform you can think of.

So we brought that power to Sumo. Starting now, you can create rules to show your popups to visitors from specific locations. All you have to do is go to your “Visibility” tab in List Builder and set it like this:

From there, your popup will only show to visitors from the locations you set. This gives you an incredible opportunity to really speak to specific audiences -- increasing your conversion rates in the process.

If you’re a Pro user, this is ready for you to use. If you’re a free user, just upgrade to Pro and you can start targeting by location.

Set New Rules in List Builder

Update #2: Naming Popups Just Got Easier

If you recall, the very first thing you used to do before you created your popup was name it. But that’s problematic if you don’t know what your popup even looks like. 

Instead of taking forever to think of a popup name (and changing it later anyways), we’re naming all your new popups by their headlines and date created.

This small change helps you get to creating popups faster. Plus, you can always change the popup’s name by clicking on the title at the top of your screen:

 It’s a small touch that you’ll notice every time you create a popup.

Create a Popup in List Builder

Update #3: Auto Links in Auto Responder

When you insert a link in Auto Responder, you have to highlight the words you want to link, click a button, insert the link and hit “Ok.” That’s a few too many steps for a link. So we made that process easier.

If you want to insert a link, you can A) Copy/paste the link directly into the email or B) Manually type the link in. Both options will automatically hyperlink the text:

Add all these updates up and you’re saving serious time when you create your popups.

Stay tuned for our next updates. You won’t believe how we’re going to change the way you talk to subscribers (it’s a legit game-changer).

Enjoy the new updates,

Sean “Coach” Bestor

P.S. We’re launching a closed pilot program where we create a personalized strategy for your site and handle the entire implementation/upkeep of your Sumo account. Spots are limited, so apply here now.

Apply to the program

Wednesday, 10 May 2017

Time to hack psychology….6 times

6 ways to make your social media insanely engaging Sumo VIEW IN BROWSER

Time to hack psychology….6 times

6 ways to make your social media insanely engaging

Did you know on any given day, social media users create or upload:

  • 350 million photos to Facebook
  • 500 million tweets 
  • 85 million videos and photos just to Instagram

Think about that. If you wanted to see all the photos uploaded to Facebook per day, you’d have to view each image in .0002 seconds...or about 1,500x faster than you can blink your eye.

So ask yourself this: do you think your social media posts stand out?

The odds are stacked against you. In this week’s guide, we crack open some time-tested psychology books to apply the best mind hacks to your social media posts. More likes, shares and comments sound good to you?

Click here to read the guide.

Just promise me you’ll use this awesome power for good :)

-Sean “Coach” Bestor

Read the guide!

Tuesday, 9 May 2017

Thousands join this webinar every month. Why haven’t you?

Sumo VIEW IN BROWSER

Thousands join this webinar every month. Why haven't you?

Each month, I host an interactive workshop where I give away all the Sumo.com secrets behind growing (and monetizing) a site.

And, each month, this webinar gets thousands of attendees. We actually have to deny people because our webinar plan won’t let that many people attend a webinar.

It’s no surprise, because this is information you usually have to A) Pay thousands of dollars for B) Read weeks upon weeks of articles to learn and C) Try and fail hundreds of times before it actually works.

Not in this workshop. It’s free, 60 minutes and I give you the exact, REPEATABLE steps behind:

  • How to drive thousands of visitors to your site
  • How to double your email list (and why that matters)
  • How this all translates into money in your bank account

Click here to grab your spot on this workshop

And to show you this information is repeatable across any industry, just take my story. Using these exact steps, I actually increased my YouTube following from 0 to 20,000 with over 1,000,000 views AND grew my sales by 374% in six months

Sweet, sweet proof

If you want to grow your site, this in-demand workshop is something you need today. Click the link below to get your spot before they’re gone:

Reserve my spot on this workshop

See you soon,

Troy Stites

P.S. I’ve got a special Sumo offer in store for you. Secure your spot to find out what it is…

Secure your spot!

Wednesday, 3 May 2017

The state of email marketing (it’s weird)

Here's what we learned analyzing over 100 of the best sites Sumo VIEW IN BROWSER

The state of email marketing (it's weird)

Here's what we learned analyzing over 100 of the best sites

Hey-o. Sean here. My fingers are freaking killing me typing out this email.

Why? I just finished opting into 100+ blogs. My inbox is currently crying. 

But I did it for good reason. See, I didn’t opt-in to just any blogs. I opted into the biggest, most popular blogs across nine of the most common industries -- marketing, lifestyle, fitness, cooking, fashion, automotive, gaming, travel and finance, specifically.

I wanted to see what made them tick. And I wanted to show you where they succeed so you can copy them (and where they fail so you can beat them)

I found some really interesting things like:

  • 26% of the most well-known sites don’t even send a confirmation or welcome email
  • 37% of marketers at bigger brands that wish they could switch email service providers, but they can’t because “they feel stuck with their current provider”.
  • The first email for 79% of the biggest sites...is a double opt-in email.

I found a whole lot more, too. In this 2017 State of Email Marketing guide, I’ll show you the big trends that apply to everyone, then break it down by each industry because I’m a nerd like that.

Click here to read the 2017 State of Email Marketing.

Get the guide!